Discover how sommeliers can enhance wine programs, attract customers, and boost sales by incorporating Sommeliers Choice Awards winners into their selections.
Optimizing restaurant ambiance and decor to maximize wine sales and customer engagement through strategic table placement, lighting, and visual presentation.
With so many wine brands competing for space in any wine store or restaurant, how do you choose which wines to buy over another? The winner's list in the third Paris Wine Cup is the place to look for.
Today we sat down with Andrea Rinaldi, President of the UK Sommelier's Association, and had a chat with him about the works of the current situation for sommeliers during the pandemic.
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