Attend this Q&A and insightful session on how beverage brands can develop sales processes to grow on-premise sales

Nurturing Talent and Expertise: Strategies for Retaining Sommeliers and Wine Waiters in a Challenging Wine Industry

Sommeliers Choice Awards is pleased to share that Mark Guillaudeu MS, Jeremy Shanker, and Serafin Alvarado as its judges

Sommelier's Secrets: Unveiling Wine Mastery with Jim Bube, MS - The 2023 USA Trade Tasting

Elevate Your Wine Expertise with the 2023 Sommeliers Choice Awards Masterclass at USA Trade Tasting Chicago

Jon McDaniel on what makes a great sommelier, how sommeliers can create effective wine programs and how they can improve wine sales

Top master sommeliers, sommeliers, wine directors and on-premise buyers of USA will gather in Chicago to judges wines at the 2024 Sommeliers Choice Awards, a leading wine competition benchmarking wines for on-premise

Mark Braver, The Fifty/50 Group; Michael E Klauer, Momentum Beverage Team: Jeremy Kruidenier, Wine and Spirits Distributors of Illinois and more take the stage at USATT 2023

James L Bube, Wine Director & MS for Hogsalt, A Nationally-Acclaimed Restaurant Group in Chicago will take the stage at USA Trade Tasting on October 17 & talk about how to grow your restaurant sales by sampling Sommeliers Choice Awards Winners

Gladys Boenig shares her journey in the wine industry, her tips for aspiring wine enthusiasts, her favorite wine regions, and grape varietals.