Sommelier Business

Educating Sommeliers Worldwide.

By Beverage Trade Network

News

14 Views

AB InBev to buy influencer The Fat Jewish’s Wine Brand

Photo for: AB InBev to buy influencer The Fat Jewish’s Wine Brand

02/07/2019 AB InBev, world’s largest brewers have announced their plans to pick up The Fat Jewish’s wine brand - Babe

Josh Ostrovsky, famously known as The Fat Jewish founded Babe alongside David Cohen & Tanner Cohen (Twitteratis who run the account Babe Walker)

Babe, previously known as Swish Beverages specialises in Canned Wines. They launched their first canned wine in 2015, naming it “White Girl Rosé”.

Canned wines are becoming largely popular in the US, especially within the younger drinkers, AB InBev is making its way into the millennial drinker’s mind by diversifying their portfolio and picking up Babe. 

AB InBev’s first investment was made in a New-York based wine brand last year. This february, the brewer took over San Diego based Cut Water Spirits, that offers a vast range of ready-to-drink cocktails, premium mixers, as well as whiskey, vodka, and gin. 

AB InBev is also making its mark in the food industry, striking a partnership in March 2019 with Coleman Natural Food.

Most Popular

Next Events

St Mary's London, Wyndham Pl, London W1H 1PQ

London Wine Competition 2025

Register Now

Morgan MFG, 401 N Morgan St Suite #204A, Chicago IL 60642

USA Trade Tasting 2025

Register Now

South San Francisco Conference Center, 255 South Airport Boulevard, South San Francisco, CA 94080, United States

Sommeliers Choice Awards 2025

Register Now

Relevant Articles

Insights

09/12/2021

Corporate Wine Buying Insights

If you are a sommelier looking to transition from on-trade to off-trade corporate wine buying, this video is for you.

Insights

04/03/2020

How To Make Flavour A Part Of Your Wine List

Most wine lists are arranged by nation or region, which can give an idea of flavour. But there’s more you can do to help guests get a taste of what they can expect.

Subscribe to our Newsletter

WANT TO GET OUR NEWS IN YOUR EMAIL?

Register and receive our weekly resume of the Sommeliers Business world.

Contact US

Want To Get In Touch!

Fill our Contact Form and let us know your thoughts and ideas.

Fill Our Contact Form

Post a job

WANT TO POST YOUR JOB REQUEST?

Register, post your job offers and get exposure.