Nestled in the hills above the Napa Valley at 1,550 feet, Kenzo Estate encompasses 3,800 acres, five times the size of New York’s Central Park. Only 150 acres of the unspoiled, wild woodlands have been planted to vines.
Leah Keggi, the Marketing Director for Blue Ridge Wine and Spirits, an alcohol sales and marketing company, shares her take on the marketing scene of the alcohol industry in the U.S.