WINExpo Trade Show & Conference: : Event Information For 2024

Location & Dates

From: 05/12/2024

Up to: 05/12/2024

Location: Grace Pavilion Hall of Flowers in Santa Rosa, CA on December 5, 2024. The Hall is located at Sonoma County Fairgrounds, Santa Rosa, CA

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Join the 12th Annual WIN Expo on December 5, 2024, for the North Coast Wine Industry Expo, an event that has become an essential gathering for wine professionals in Napa, Sonoma, Mendocino, and Lake counties. As the largest trade show and conference focused exclusively on the North Coast wine industry and the second-largest wine industry show in North America, the WIN Expo draws over 3,000 attendees each year. Established in 2012 by the Wine Industry Network, this event is now a cornerstone of the industry, providing invaluable opportunities for learning, networking, and accessing the latest products and services. Hosted at the Sonoma County Fairgrounds in Santa Rosa, CA, from 9:00 AM to 4:00 PM, the Expo promises a full day of discovery and innovation.

The WIN Expo offers a robust educational conference, featuring sessions tailored to the diverse needs of wine professionals. With four distinct tracks—Production & Winemaking, Sales & Marketing, Strategy & Leadership, and Vineyard & Growers—the conference addresses the most pressing issues facing the industry today. Renowned experts will lead these sessions, providing insights into current trends, challenges, and strategies for the coming year. Whether you’re looking to enhance your winemaking processes, refine your marketing strategies, or strengthen your business leadership, the WIN Expo’s educational offerings are designed to equip you with the knowledge and tools you need to succeed.

Networking is at the heart of the WIN Expo experience, with nearly 300 exhibitors showcasing their latest products and services. These industry-leading suppliers and service professionals will be on hand to demonstrate their innovations, offering attendees a unique opportunity to explore cutting-edge solutions in winemaking, vineyard management, and more. The Expo also provides an ideal environment for connecting with over 3,000 wine industry colleagues from across the country and beyond, fostering valuable relationships that can drive your business forward.

One of the highlights of the WIN Expo is the #ExpoDeals program, which offers exclusive Black Friday/Cyber Monday-style discounts to attendees. These one-day-only deals provide significant savings on the latest products and services, making it an unmissable opportunity for winery purchasing and decision-makers. Attendees are encouraged to plan their purchases ahead of time, with #ExpoDeals being promoted in the days leading up to the event. Combined with the extensive trade show and conference offerings, the WIN Expo provides unparalleled value to wine and vineyard professionals, making it a must-attend event for those looking to stay ahead in the competitive wine industry.