Sommelier Business

Educating Sommeliers Worldwide.

By Beverage Trade Network

Insights

525 Views

Sustainable Wines: Consumer Perception And Their Demand Patterns

Photo for: Sustainable Wines: Consumer Perception And Their Demand Patterns

05/01/2022 Martin Reyes MW shares some data about consumer perception and their growing demand for sustainable products.

In this conference session from the 2021 International Bulk Wine & Spirits Show, Martin Reyes MW of the Reyes Wine Group sheds some light on the topic of sustainability and how consumer perception and demand trends for sustainable products have evolved over the years.

Sustainability is no longer just a buzzword or a fad. People are genuinely concerned about the impact their actions have and are taking it into consideration while making purchases.

As Martin shares data from various sources in his talk:

1. About 60% of consumers are making more sustainable or ethical purchases since the pandemic began

2. Multiple surveys have concluded that since 2013 sales of sustainable products have grown by a factor of 5 as compared to normal products.

3. Consumers want to support sustainable products but are sometimes not able to id such products. 

4. From a 2020 survey of more than 450 wine trade members, over 76% of them believe that the demand for sustainably produced wines and spirits will grow in the next decade.

Hear it from Martin Reyes MW himself:

Most Popular

Insights

Can Tannins Help You Sell More Wine?

Every sommelier should have an intimate knowledge of tannins in wine and other drinks like tea and coffee. This will help you recommend the perfect wine for particular guests, & speaking about taste in coffee may help you upsell.

Next Events

South San Francisco Conference Center, 255 South Airport Boulevard, South San Francisco, CA 94080, United States

Sommeliers Choice Awards 2024

Register Now

Morgan MFG, 401 N Morgan St Suite #204A, Chicago IL 60642

USA Trade Tasting 2024

Register Now

South San Francisco Conference Center, 255 South Airport Boulevard, South San Francisco, CA 94080, United States

USA Wine Ratings 2024

Register Now

Relevant Articles

Insights

Choosing the right decanter for your wine

Here is a look at all things decanters — which decanters to buy, how to use decanters, and how to care for your decanters for an everlasting wine experience.

Subscribe to our Newsletter

WANT TO GET OUR NEWS IN YOUR EMAIL?

Register and receive our weekly resume of the Sommeliers Business world.

Contact US

Want To Get In Touch!

Fill our Contact Form and let us know your thoughts and ideas.

Fill Our Contact Form

Post a job

WANT TO POST YOUR JOB REQUEST?

Register, post your job offers and get exposure.