The Institute of Masters of Wine clearly realizes the importance of on-premise sales to the wine industry’s continued vitality. We examine how MW candidates might have answered a theory question on the 2024 MW exam.
From the inception of the concept to the much-anticipated launch, Master sommelier Scott Barber, renowned for his expertise in the wine world recently shared valuable insights on building a profitable wine program for restaurants.
Those planning to open a wine bar or already doing so should consider an adaptable business model that has specific objectives and may target specific markets.