Sommelier Business

Educating Sommeliers Worldwide.

By Beverage Trade Network

Founder & CEO

Jon McDaniel

Second City Soil, Chicago

Jon McDaniel is recognized as one of America’s top wines professionals, having worked in almost every aspect of the business. From running internationally-acclaimed wine programs in Chicago (Gage Hospitality Group), Santa Barbara (Los Olivos Café) and Scottsdale (Cowboy Ciao) to importing wine in New York and Trento, Italy and working as the Beverage Director for the 2010 World Cup in South Africa. Over the course of Jon’s career, his goal has always been to make wine more fun, more approachable and enjoyable for his guests.

Currently, Jon is the owner & CEO of Second City Soil, a wine consultancy based in Chicago, where Jon works with restaurants on menu development and education as well as many different wineries, importers and international wine entities on growth strategies in the Chicago market. Jon was recognized as Food + Wine Magazine’s “Sommelier of the Year” in 2018 and on Wine Enthusiast’s “40 Under 40 Tastemakers” in 2017. He has been featured in Wine Spectator, Wine + Spirits Magazine and Forbes Magazine. Jon was also knighted into the Order of SNODAR in Valpolicella, Italy in 2015, is a Professor of Hospitality Management at Roosevelt University in Chicago and is the owner and winemaker of Amos Cellars, a critically-acclaimed wine brand based in Sonoma, California.

Most Popular

Menu Intel

Basic Wine Styles

Each wine is unique in its own way, let’s take a look at some basic wine styles, shall we?

Menu Intel

Wine Basic Composition

Wine is equal parts science and art. Let’s take a deeper look at the composition of wines and what causes the magic to happen.

Next Events

Le Grand Quai, du Port de Montréal, 200 Rue de la Commune O, Montréal, QC H2Y 4B2

SOMM360 World Congress 2020

South San Francisco Conference Center 255 South Airport Boulevard South San Francisco, California

International Bulk Wine and Spirits Show- San Francisco 2020

The Royal Horticultural Halls Lindley Hall 80 Vincent Square, Westminster, London SW1P 2PE, UK

International Bulk Wine and Spirits Show - London 2021

Next Events


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